Measuring Behavior 2027 will take place in the Clayton Hotel in Düsseldorf. The hotel has excellent facilities for the conference and is within walking distance of Düsseldorf’s main railway station. There are also good public transport connections to Düsseldorf International Airport, including the new U81 light rail line, which is currently (July 2027) being built and is expected to be running by the time of the conference.
The hotel is in the vibrant “Little Tokyo” area of Düsseldorf, famous for its Japanese influence and home to the third-largest Japanese community in Europe.